Breakthrough
The Hot Lead — A genuinely hot lead.

Campaign

The Hot Lead

A genuinely hot lead.

A bottle of seriously hot chilli sauce with a custom label carrying your brand and the gag, plus a card daring them to try it. Someone in that office will absolutely try it and tell everyone, which means your name gets said out loud several times before you've spoken to anyone. Ideal for sales-led and startup cultures who'll take the bait.

Your campaign

We handwrite exactly this — edit anything.

Here is the note we would send with The Hot Lead, already written. Change a word or rewrite the lot — what you leave in the box is what goes on the card, in real ink. Set the number of parcels in the order box and a row appears for each person.

How should it be made?

Same price either way. It is the same parcel and the same object — all that changes is how the words get onto the paper.

How should the card read?

304 / 500 characters

Click to drop a detail in at the cursor. We fill these in per person, one card at a time.

Your name as it should appear at the bottom of every card. Leave it blank and we will ask you for it before anything is written.

On the card — for recipient 1

Priya — somebody in your office is going to open this and try it neat, and I would like it noted that I did warn them. I have been called a hot lead precisely once, so I have leaned into it. There is something here I think is worth ten minutes of Sample Co's time. Next week? — [sender_name]

Sample details shown until you type a name. Written in ink by hand, so the finished card will not be letter-perfect to this. That is rather the point.

Who is getting it?

1 parcel

Names and companies are optional here — they are what the merge fields swap in, so it is worth adding them if you have them. The postal addresses come from the list you upload straight after checkout.

  1. 1 of 1

    Showing on the card

    Gets the shared message above, with their name and their company merged in.

Either way, we confirm the person and the delivery address before anything is posted. That part is included, and always will be.

What the price includes

  • Tracked postage

    Every parcel goes tracked, and we tell you the day it lands so your call or email arrives the same morning.

  • A written message

    Your note, handwritten in real ink on card. We will tighten the wording for you if you would like us to.

  • Free resend on failed delivery

    If it does not get there, we make another one and send it again at our cost. No claim form, no argument.

  • Sourcing, making and packing

    We buy the object, personalise it, pack it so it survives the post, and address it by hand.

  • Address checking, included

    Before anything is posted we confirm the person and the delivery address. Checking that somebody still works where you think they do is the job, not an extra — so it is in the price, not on the bill.

After you order

  1. 01

    You land on a confirmation page and upload your list as a CSV — or email it to us if that is easier.

  2. 02

    We check the addresses, write back with any wording suggestions, and confirm your dispatch date.

  3. 03

    Posted within 5 working days of receiving your list and copy, tracked, with the landing dates sent to you.

Full process and FAQ

Also worth a look

free resend on failed delivery

dispatch SLA: posted within 5 working days of receiving your list & copy

tracked postage included