Campaign
The 3-Touch Sequence
Three parcels, six weeks, one person, one story.
Three escalating sends to the same named individual over roughly six weeks, each one picking up where the last left off so the story builds instead of repeating. We plan the arc, write the cards, stagger the dispatch dates and tell you the day each one lands so your call or email arrives the same morning. Priced per prospect, minimum five prospects.
Your campaign
Touch one — we handwrite exactly this.
Here is the note we would send with The 3-Touch Sequence, already written. Change a word or rewrite the lot — what you leave in the box is what goes on the card, in real ink. Set the number of prospects in the order box and a row appears for each person.
This box is touch one of 3.
Every prospect on your list gets 3 parcels, and this is the note that goes with the first one. We plan and write touches two and 3 around it once we have your list, so the story escalates instead of repeating — and you approve both, in writing, before either is made.
320 / 500 characters
Click to drop a detail in at the cursor. We fill these in per person, one card at a time.
Your name as it should appear at the bottom of every card. Leave it blank and we will ask you for it before anything is written.
On the card — for recipient 1
Priya — this is the first of three, which I am telling you up front so the next two do not feel like an ambush. Each one picks up where the last left off, and by the third you will know exactly why I think Sample Co should hear this. Or you could skip to the end — fifteen minutes next week? — [sender_name]
Sample details shown until you type a name. Written in ink by hand, so the finished card will not be letter-perfect to this. That is rather the point.
Who is getting them?
5 prospects · 15 parcels
Names and companies are optional here — they are what the merge fields swap in, so it is worth adding them if you have them. The postal addresses come from the list you upload straight after checkout.
1 of 5
Showing on the card
Gets the shared message above, with their name and their company merged in.
2 of 5
Gets the shared message above, with their name and their company merged in.
3 of 5
Gets the shared message above, with their name and their company merged in.
4 of 5
Gets the shared message above, with their name and their company merged in.
5 of 5
Gets the shared message above, with their name and their company merged in.
Either way, we confirm the person and the delivery address before anything is posted. That part is included, and always will be.
What the price includes
Three parcels per prospect
Each prospect gets three different objects over about six weeks. The number in the box is people, not parcels — five people is fifteen parcels.
The arc, planned and written
We plan the three-touch story, write the cards and stagger the dispatch dates so each one picks up where the last left off.
Tracked postage on all three
Every parcel goes tracked, and we tell you the day each one lands so your call or email arrives the same morning.
Free resend on failed delivery
If a parcel does not get there, we make another one and send it again at our cost. No claim form, no argument.
Address checking, included
Before touch one goes out we confirm the person and the delivery address, and again before each later touch if anything has moved. It is in the price, not on the bill.
After you order
- 01
You land on a confirmation page and upload your prospect list as a CSV — or email it to us if that is easier.
- 02
We come back with the three-touch arc for your list: the three objects, the three notes and the three dates. Nothing is made until you approve it.
- 03
Touch one is posted within 5 working days of that sign-off, and touches two and three follow on the agreed dates, tracked, with the landing dates sent to you.
